Meet our Speakers 

 Come Learn and Network with PMU’s Best and Brightest!


The Las Vegas Microblading & PMU Master Conference is 4 days: October 5, 6, 7 and 8, 2020.

During our conference, 17 speakers will present 18 lectures showcasing 12 techniques including 10 live model demonstrations. You will receive 18 certificates of attendance. Our goal is to help you grow your business by: 1) improve your skills, which will enable you to raise your prices, 2) learn how to get more clients, 3) set up your business correctly, 4) improve your marketing efforts, and 5) expand into new high value, trending PMU treatments.

“Learn, Network and Play” #learnnetworkplay


Lexi Bowler

Feather Stroke Microblading Technique @browsbylexibowler

Lexi lives in a beautiful small town in southern Utah, where she owns and operates the Bowler Esthetics Academy. She’s been in the industry for over 5 years and has dedicated herself to helping other women set and achieve their PMU goals. Lexi is a master in Microblading and Ombré brows. She is very proud of, not only her Esthetics Academy, but also her Online Continuing Education Series. This allows Lexi to help women throughout the United States and worldwide.

Lexi is also working on a line of aftercare products, that will be available soon. We asked Lexi what drives her passion for her work, her response was:
“I LOVE HELPING WOMEN IN THE INDUSTRY. It is my greatest passion, and brings me the most fulfillment.” When she’s not helping other artists, Lexi enjoys spending time with her husband and 3 year old son, Crew.

We look forward to presenting Lexi Bowler at our upcoming conference!

Tess Marti

Dark Lip Correction SpecialistWorld renowned PMU Master Trainer @tesstattoo

My interest in makeup began at a very young age. Every day I would practice new styles and techniques and loved discovering all the different ways I could change looks just by adding shadows and lines. As part of my studies, I took multiple drafting courses, which is where I developed a love for understanding shapes and symmetry.

I decided to combine my two passions and start a career in cosmetic tattooing. As a permanent makeup artist, my greatest passion is to help women boost their confidence and self-esteem. I am a perfectionist and enjoy working patiently and meticulously to produce unbeatable, natural-looking permanent makeup. I’m proud of the international training I have received, I have learned the most innovative techniques to enhance your natural beauty.

I look forward to meeting and speaking with all of you at the Vegas PMU Master Conference in April.

Melissa Arnold

Master Trainer of Color Theory & How to Build a Million Dollar Business @worthitsalon

Melissa Arnold was born and raised in Southern California into a family of artists and beauty professionals, Melissa finally accepted her calling into the beauty industry as a permanent makeup artist after becoming obsessed with Microblading.

Powered by an uncommon work ethic and determination to pull her family out of poverty she grew her company from an initial $840 welfare check investment to earning 6 figures in her first year and 3 years later, a company valuation of $800K.

Melissa now holds 16 certifications in PMU from masters around the globe. Her clients include Lamar Odom, Eric Dickerson, Claudia Jordan, Tisha Campbell, and several influencers. Mrs. Melissa has trained and mentored hundreds of students. Her mission is to build a legacy through her academy by impacting students’ and graduates’ lives with a successful life-changing career.

Melissa is now a published author and has written a book detailing steps to establishing a company and brand, and building business credit. 

Lorrane Iack

World Renowned Master TrainerBodystril Stretchmark Camouflage(New in the USA) @lorraneiack

Lorrane has been a Micropigmentation Artist for 6 years, specializing in various areas such as realistic eyebrows, lips, breast areolas with emphasis on stretch mark treatment.

As an entrepreneur, Lorrane has become one of the largest references in micropigmentation in Brazil, and has participated as a Speaker in some of the largest Latin American and European Conferences. And now bringing to the United States her knowledge in the area of stretch marks. Owner of 2 beauty clinics in Brazil she was also the winner of the Biotek Championship in Milan 2018 and was top 5 in the Netherlands World Championship 2017Lorrane is a Master in Aesthetic Micropigmentation and owns and operates “Lorrane Iack Make Up Design” in her home country of Brazil. She is a sought after speaker for PMU Conferences and Congresses throughout the world.

Lorrane has gained, through years of working and teaching, a keen eye for symmetry, and has used this to develop the most cutting edge techniques. Lorrane specializes in Microblading, lip micropigmentation, eyeliner contour, areola reconstruction, dark circle eye correction, tattoo and eyebrow depigmentation removal, and of course stretch mark camouflage. *This is an introductory presentation only.  If you are interested in being certified in this technique, a master class is required. Please click on the Master Class tab for more information and to enroll. ONLY 10 seats available.

She will be introducing the revolutionary Bodystril Stretchmark camouflage treatment. This treatment is different because the stretchmarks are first treated with the exclusive Bodystril product which reduces stretchmarks by up to 80%. The treatment is then finished by a camouflage procedure that is different than conventional ink used by PMU artists. The special pigment used has lighter particles so they do not change color or fade over time.

Lorrane looks forward to meeting you at her first-ever conference in Las Vegas this April.

Erica A. Kovitz

Needle-less Lip Plumping with Hyaluron Pen and Fibroblast Skin Tightening @hyaluronpenbeverlyhills @blazeneedling

Erica A. Kovitz is the owner/lead artist of Beverly Hills Microblading, EKBH Beauty & The Tanning Boutique in West Los Angeles. She is recognized as a top Microblading artist to the stars and opened the first standalone Microblading store in Los Angeles.

For the past 15 years, Erica has worked in the Medical Spa & Beauty industry and has extensive knowledge of skin & aesthetics.  She is a perfectionist, that takes great pride in her work, and is always in search of the latest beauty trends.  A dedicated educator, Erica is very proud of her burgeoning Beauty Academy (EKBH Beauty in Beverly Hills) and is passionate about helping others achieve their goals and dreams.

Erica built her business on the foundation of giving back to those around her and is guided by a genuine belief that the most important thing she can deliver is not just physical improvements in appearance, but increased self-confidence. A former NFL Cheerleader, for the Oakland Raiders, Erica understands the importance of always looking and feeling your best.

Erica is certified in the following disciplines: body art technician (Microblading), permanent cosmetics, areola tattoo reconstruction, hyaluron pen injections, tattoo removal and fibroblast plasma pen.  *The Hyaluron Pen and Fibroblast techniques are introductory presentations only. If you are interested in being certified in this technique, a master class is required. Please click on the Master Class tab for more information and to enroll. ONLY 10 seats available.

Elise Layzell, RN

Needle-less Lip Plumping with Hyaluron Pen and Fibroblast Skin Tightening @blazeneedling @hyaluronpenbeverlyhills

Lady Elise Layzell of Glencoe, R.N Specialist in Aesthetic Injectables and Skin Rejuvenation

With extensive education and experience in London and the US, Elise Layzell founded Angles MedSpa in Los Angeles in 2010.  Angels Med Spa offers the latest skin rejuvenation techniques.  Elise uses her expert plastic surgery and dermatology knowledge to specialize in advanced injectable treatments from lips to cheeks.

She has a special eye for natural facial enhancement which has led her to create a celebrity following. If anyone knows aesthetics and skin care its Elise.  With over 20 years experience in the aesthetics industry and training by London’s top plastic surgeons (Patrick Mallucci, Norman Waterhouse, Barry Jones, etc.), she is the true Angel from The Fountain of Youth.

Elise will be speaking and demonstrating on a live model the Fibroblast Plasma Lift. Fibroblast is a minimally invasive treatment that uses a device fitted with a tiny needle to deliver heat to the skin to tighten and firm it.  *The Hyaluron Pen and Fibroblast techniques are  introductory presentations only.  If you are interested in being certified in this technique, a master class is required. Please click on the Master Class tab for more information and to enroll. ONLY 10 seats available.

Kristina Melnicenco

Foxy Liner @5starbrows

Kristina’s mission is to make people feel beautiful and confident with quality work being her top priority. Kristina started her career in Eastern Europe in 2009. She soon realized how important advanced skills and knowledge are, in the PMU industry.

For the next couple years Kristina invested all her time and effort to achieve the most natural result by choosing the best techniques. Extremely detail oriented, Kristina always knew that soft natural looking brows would be the new Standard in the Permanent Makeup Industry.

Combining all her years of experience, today Kristina has a very successful and world renown Academy in Dallas, Texas, where she shares all her skills and knowledge with her students.

Kristina spends most of her time in her studio doing what she loves. Also, Kristina continues to travel and work by teaching PMU Classes all over the world. She is often invited as a speaker to PMU Congresses and Conferences and this is her Fourth time as a Vegas PMU Conference trainer! Don’t miss her exciting presentation.

Linnie Phan

Powder Ombre Brows @browsbylinnie

Linnie Phan is a Master Trainer who specializes in Ombre/Powder Brows. Linnie is a renowned trainer who speaks throughout the country. She also owns and operates the famous Brows by Linnie studio in California.

Linnie’s eyebrow techniques are truly amazing. Check out her Instagram page @browsbylinnie for pictures.  Linnie looks forward to networking with you and sharing her inspirational story as well as all her secret techniques.

Linnie is also a stealthy entrepreneur, having launched her product line “Brow Supplies”. This artist is taking the PMU world by storm. Be sure to follow her to keep up with her latest endeavors and accomplishments.

We look forward to showcasing Linnie’s talents at our next Vegas PMU Conference this April.

Sabrina Palacios

Freckle & Beauty Mark Application

Sabrina Palacios, CEO & Owner of Bina’s Beauty Bar
Permanent makeup is what I love to do.  Everyday I am able to help both men and women to feel more confident in themselves.  I’m feel blessed that all of my wonderful clients trust me to enhance appearance.

Bina’s Beauty Bar was born out of my obsession with perfect eyebrows. To pursue this passion, I finished my training at the Karabegovic Education Center, acquiring my certification as a KEC Microblading Teacher in the USA.

My permanent makeup services include microblading, microshading, fibroblast, and freckle and beauty mark enhancement.

One of the newest treatments in the pmu world is freckle tattooing.  This is a procedure in which pigment is applied to your client’s upper cheeks and nose to give them a youthful, freckled look.  The number and location of these cute brown spots on your client’s face is important to achieve a natural look.  This same technique can be used to enhance, or create, beauty marks.

Freckle application is a desired pmu service as clients don’t need to wait for summer and expose themselves to hours and hours of harming sunlight in order to have those freckles, and the best thing is – they can have freckles all year-round.

Freckle tattooing is an easy way to grow your list of pmu services and easily make an additional $2000 per month.

Matt Iulo

Scalp Micropigmentation

Matt Iulo has been a pioneer in the industry for over 10 years and has treated over 6,000 clients.

He is the Founder and Lead Specialist at Scalp Micro USA with locations in New York City, Los Angeles, and Houston. Matt has a vast understanding of natural hairlines, color matching, and scar concealment. His techniques are recognized around the world for creating customized, natural looks for people with all types of hair loss.  Matt has trained over 400 students in the field of scalp micropigmentation with monthly in person training and advanced online coursework.

Matthew was awarded Best Practitioner North America in 2018 and Best Scalp Micropigmentation Training Academy in 2019.

Julie-Ann McCawley

Henna Brows International 

Henna Brows  is the latest, must have, brow coloring treatment.  It’s perfect for clients who are looking for fuller, natural looking eyebrows but aren’t ready to commit to microblading . . . yet.  

Henna Brows is a form of eyebrow tinting that is used to stain the skin beneath the eyebrow hairs. … Your clients can flaunt gorgeous, thicker and denser eyebrows by tinting your brows with natural henna products.   Henna also encourages brow regrowth!

Henna Brows’ natural, coloring agent is vegan friendly.  It contains no lead, no ammonia and doesn’t require the use of hydrogen peroxide.  Unlike other brow tinting products, Henna Brows’ tint lasts 6-7 weeks on brow hairs and there are 7 color variations  to choose from. 


Henna Brows gives much greater color variety as you can mix colors to create custom made colors suited for your clients hair color and skin tone.  Colors can be used alone or mixed together. 

Henna Brows also picks up the pigment in old semi permanent make up to refresh the color. It gives unrivalled grey coverage to create soft natural looking brows for older clients.

With 7 color variations and lasting 6-7 weeks, Henna Brows is the fastest coloring system on the market.  Unlike other systems which can take almost 30 minutes, Henna brows can take effect in as little as 3-5 mins!  This allows you to turn over a higher volume of clients and increase profits.

During this presentation, you will learn how to map the brows to create the perfect stencil and the technique to cover stubborn greys for lasting coverage.  You will also be shown how to create the must have Ombre brow using a unique blend of Henna.

Eugene Melnicenco

Top 10 Optimizations to Grow Your Business

Prepare the correct financial goal for your company. Learn how to hire, manage, work with the remote teams, work planning, automations workflows, and business intelligence. Learn 10-20 ideas on how you can make more money by optimizing their business processes.

Receive a guideline on how to implement these tips right after the conference and receive results in short period of time.

Joy Valdivia

Branding for Success

Joy is a Visual Designer specializing in areas of Branding, Web Design/Development, UI/UX Design and Social Media marketing.  My unique blend of philosophy and design is what sets me apart.  I enjoy digging deeper into design concepts and speaking about them with my clients so we can create a brand that represents their company in the exact way they imagine.

Danny Tran

Highstoke Media 

Danny Tran is the Founder and CEO of Highstoke Media, a multi-million dollar digital marketing agency that helps businesses generate more sales and customers through paid advertising.

He is the creator of  the Brow Clients-on-Demand system, the industry proven marketing approach to help PMU artists get more booked appointments and paying clients predictably every month

In the past two years, he has managed over $2 million in advertising while generating multiple 7-figures for hundreds of his clients to-date along with being featured in notable publications such as Entrepreneur, Thrive Global, Future Sharks, International Business Times, and many more.

His company mission is to help PMU artists profitably scale their businesses without relying on outdated marketing tactics.

Austin Philips & Carole Dezarn


The next generation of Microneedling!  Dr. Schwartz developed the ProCell Therapies System to use on his own patients. Now, Microchanneling has turned into the next level of beauty enhancement.  Microchanneling combined with powerful growth factor serums create a new paradigm for advanced scientific skincare and rejuvenation.


ProCell Therapies’ Microchanneling System virtually erases wrinkles, improves the appearance of acne and scars, reduces acne inflammation, reduces uneven skin tone, and nourishes hair follicles.  Microchanneling achieves these results by stimulating a rejuvenation cascade that your body already has.
Microchannling can be performed on many areas of the body.  It can be used for stretchmarks on the abdomen, acne scaring, facial wrinkles, balding (actually helps regrow hair), skin tightening of arms, knees and the decollete area.

Amanda Brandel

Masculine Brows

Amanda Brandel is a Microblading Specialist expert in Natural Eyebrows.  She has been a Micropigmenter for 6 years with more than 7 thousand procedures performed. She’s recognized as an  Authority and a Reference in Micro-pigmentation in Brazil, where she lives with her two children, Julia and Davi, and her husband of 13 years, Jacson.

She’s the Founder of Amanda Brandel Beauty Academy where she performs procedures and teaches courses. She’s also a speaker at lectures in the field of Micropigmentation, in person and online, with country-wide recognition. She’s taken part in more than 20 national and international specializations and scientific congresses and a few of her accolades include:

– Winner of 2 Micropigmentation Championships:

 – ASPMU 2019
 – PHIBROWS 2020.
 – Member of the Expert Team of the largest Pigment brand in the World: RB KOLLORS
* Artist associate at the 2 largest PMU and MICROBLADING academies in the world (S Academy and Phibrows)
* Member of the Master Team at Vitamédica Dermocosmetics
* Highest ranking artist at Dermocamp (Diamond artist) and Dermia (Expert master)

“I am passionate about what I do, my purpose is to make other women and men have their lives transformed by Micropigmentation just like I had!”

Sherah Juarez

3D Areola Tattoo

Sherah Juarez, CEO & Owner of Ink Boutique Houston

Sherah is a certified medical micropigmentologist and has been doing permanent makeup and para-medical tattooing for over fifteen years.  She performs procedures in the safety and comfort of a doctor’s office.  She works for 24+ plastic surgeons offices throughout Houston and surrounding areas and travels nationally to train artists.


She is a Master Technician who has traveled both locally and internationally to train with some of the world’s finest Master Instructors.  She is Master Certified in 3D Eyebrows, 3D Areola, Full Lip Color and Eyeliner.  She has been certified in both beginning and advanced cosmetic procedures and advanced machines.  Sherah is also a member of the Permanent Makeup Society.

Sherah has been featured on FOX26, Good Day Houston, ABC 13 and more.  Her skills have not only been recognized by these celebrities, but she has also done the following celebrities permanent makeup: